Gambia triumphs in 2023 UNWTO tourism video competition

In a resounding celebration of the power of tourism through film, The Gambia has emerged victorious in the 2023 “UNWTO Tourism Video Competition: “Celebrating the Power of Tourism through Film.”

Member States from across the globe participated in this prestigious competition, where their submissions were meticulously evaluated by a distinguished jury comprising top media professionals.

The crux of the evaluation revolved around how effectively the videos conveyed the positive impacts of tourism.

The competition was divided into two categories, each with its unique focus.

The first category, titled ‘Tourism and the Decade of Action,’ assessed submissions based on their ability to exemplify how the tourism sector is contributing to the realization of the 2030 Agenda for Sustainable Development.

Entrants were encouraged to reference one or more of the 17 Global Goals in their videos, showcasing how tourism can be a driving force for global progress.

In the second category, ‘Exceptional Stories of Sustainable Tourism,’ participating Member States were tasked with presenting extraordinary examples that epitomize the human aspect of tourism.

The goal was to vividly illustrate the positive social impact that the tourism sector can deliver for communities and individuals.

The announcement came as a moment of immense pride and joy for The Gambia, as it secured the top honor in the ‘Tourism and the Decade of Action’ category, effectively representing the African continent in this competition.

This achievement underscores The Gambia’s commitment to advancing the 2030 Agenda for Sustainable Development and its pivotal role in harnessing the positive power of tourism for the greater good.

The United Nations World Tourism Organization (UNWTO) has officially recognized The Gambia’s exceptional contribution to sustainable tourism through the captivating video titled “Welcome to The Gambia.” The video, which encapsulates the country’s commitment to the 2030 Agenda for Sustainable Development, is now available for viewing on the UNWTO website.

This victory not only serves as a source of pride for The Gambia but also highlights the country’s dedication to sustainable tourism and the positive transformation it can bring to societies and individuals.

It showcases the potential of tourism to be a force for positive change, aligning with the global goals for a better, more sustainable world.

The Gambia’s triumph in the UNWTO Tourism Video Competition resonates as a testament to the nation’s unwavering commitment to sustainable tourism and its continued efforts to amplify the positive impacts of tourism on a global scale.